Journal Publishing by Gillian

By Gillian

Magazine Publishing is a complete expert advisor, catering not just to these new to the world, but additionally to the main skilled magazine writer and editor/academic. in line with, and increasing, the hugely profitable magazine Publishing: ideas and perform (now out of print), this e-book covers all features of magazine creation, from modifying, layout, advertising and marketing and checklist administration to digital e-book. An vital appendix makes to be had addresses of publishers' and editors' institutions; presents a thesaurus of phrases and acronyms, and a bibliography.

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Sample text

A scholar working on the history, literature or institutions of a country can be expected to have a working knowledge of at least one of the languages used there; they may not however be able to cope with the whole range of languages. Some journals in the humanities will accept articles in any major European language that uses a roman alphabet. The journal editor The journal editor is responsible for deciding the editorial content of the journal. The editor's tasks are well set out in Maeve O'Connor, Editing Scientific Books and Journals.

If the price is too low (perhaps because the potential demand was overestimated), it may not be possible to bring it to an economic level in less than three or four years. There are many reasons for starting a journal: the publisher has to be sure that they are sound. It is sometimes said that a learned society with a membership of between 500 and 1000 will begin to feel the need for a journal. A society, an individual, a university department, a research institution, or a group of scholars may see a journal as a way of promoting their image, enhancing their power, expanding their influence, publishing their work, or of making money.

There may be a perceived need for a specialist journal to provide a focus for a growing subject, or the existing journal may be more than the editors wish to cope with. Provided that is done with the blessing of the parent journal, the new journal should start with a good base of potential contributors and potential subscribers. Sometimes subscribers to the original journal will be sent copies of the new journal for the first year without charge to help get it established. Completely new journals are more risky.

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